Odessos Barber Club

A bold and modern identity for a Varna barbershop, built around a geometric hexagon monogram inspired by the interior and designed for a consistent, recognisable brand presence.

Odessos Barber Club logo

Overview

Odessos Barber Club is a Varna-based barbershop identity built around a geometric hexagon monogram inspired by the shop's interior architecture. The system is designed to feel bold, modern, and instantly recognisable across signage, print, and digital touchpoints.

Goal

Create a distinctive and modern barbershop identity that reflects the character of the space and delivers a consistent, recognisable brand presence across every touchpoint.

Design Process

  1. 01

    Studying the barbershop's interior and architectural details to inform the monogram construction.

  2. 02

    Developing a geometric hexagon mark that reads as a confident, ownable symbol.

  3. 03

    Building a flexible identity system that scales from signage to social media without losing personality.

Logo / Identity

Odessos Barber Club logo variation
Odessos Barber Club logo variation
Odessos Barber Club logo variation

The Odessos monogram is constructed from a geometric hexagon inspired by the interior of the shop, forming a strong, symmetrical mark that anchors the entire identity.

Color Palette

Black

#000000

White

#FFFFFF

Typography

Primary Typeface

Orbitron

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

0123456789

Secondary Typeface

Montserrat Medium

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

0123456789

Mockups

Odessos Barber Club mockup 1
Odessos Barber Club mockup 2
Odessos Barber Club mockup 3
Odessos Barber Club mockup 4

Final Outcome

A confident, modern barbershop identity anchored by a bold hexagon monogram that ensures a recognisable and consistent presence across every brand touchpoint.